MUSIC BUSINESS · ·musicbusinessworldwide.com
EVEN Launches EVEN STUDIO Platform
EVEN has launched EVEN STUDIO to enable artists to release music, sell tickets and merchandise, and connect directly with fans.

EVEN has launched EVEN STUDIO to allow artists to release music, sell tickets and merchandise, and connect directly with fans. Operating on the artist's own domain name, STUDIO aims to bring together fan experiences that are scattered across different platforms. Through the tool, artists can publish music or other content, host livestreams, build communities, and offer exclusive access and experiences. EVEN positions STUDIO as a product that complements streaming services rather than competing with them.
STUDIO alters the traditional album pre-order model. Artists using the service can grant album buyers instant access to up to four tracks before an official release. EVEN states that used album sales that meet eligible rules can be reported to Luminate and counted on music charts. Following an album release, the platform can continue to support physical music and merchandise sales, content, community engagement, livestreams, tour announcements, and ticket access.
EVEN STUDIO is available by invitation to artists and partners. The company states that it has onboarded more than 500,000 artists across more than 110 countries through over 3,000 record labels and distributors. In February 2026, EVEN signed a multi-year agreement with Universal Music Group. According to EVEN, its platform supported the pre-release campaign for J. Cole's album The Fall-Off, which debuted at No. 1 on the Billboard 200 chart in February 2026.
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