AI & MUSIC TECH · ·Loudwire
Osbourne family plans digital version of Ozzy Osbourne with HYPERREAL
Jack and Sharon Osbourne announced plans in May to partner with HYPERREAL to create a digital version of Ozzy Osbourne, and Jack Osbourne said the backlash over the plan was his own fault.

Jack and Sharon Osbourne announced plans in May to partner with HYPERREAL to create a digital version of Ozzy Osbourne. Jack Osbourne said the backlash over the plan was his own fault.
Jack Osbourne said the digital Ozzy is a closed A.I. that is not connected to the internet, and that the family wants to own and control the digital imprint. Sharon Osbourne said people will be able to ask Ozzy anything and he will answer in his own voice. HYPERREAL's CEO said the family enthusiastically participates in the avatar project.
The digital Ozzy avatar was originally set to appear in Proto Luma units over the summer, but this did not happen. Separately, Andrew Watt said there are unreleased songs made for a specific reason.
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