MUSIC BUSINESS · ·Music Business Worldwide

Sony Music UK Hires Jack Fryer From Universal Music

Sony Music UK has appointed Jack Fryer as Head of Catalog, Digital Media and Sync, reporting to Chief Operating Officer Azi Eftekhari.

Cover art — rights belong to the owner
Cover art — rights belong to the owner

Sony Music UK has hired Jack Fryer from Universal Music to manage its catalog, digital media agency, and sync teams. Fryer started immediately in the newly created position of Head of Catalog, Digital Media and Sync. He will report to Sony Music UK Chief Operating Officer Azi Eftekhari.

Fryer worked for over a decade in senior strategy positions at Universal Music. He joined Universal Music UK in October 2013 as Head of Insight after two years in the same role at EMI Records. When Universal Music UK launched in-house agency The Square in January 2020, Fryer was appointed its managing director.

Elsewhere within the company, Sony Music UK launched 4th Floor Creative in April 2018 and promoted Joanna Kalli to Managing Director of its Commercial Group in June 2024.

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