MUSIC BUSINESS · ·Music Business Worldwide

Epidemic Group Names Erik Wahlberg as CEO

Epidemic Group has appointed Blenda Labs founder and CEO Erik Wahlberg as CEO, replacing Sara Börsvik, with both changes taking effect on October 1, 2026.

Epidemic Group has appointed Erik Wahlberg as CEO. Wahlberg is the founder and CEO of Blenda Labs, which Epidemic Group acquired in July 2026. He will replace Sara Börsvik, who will move to a joint COO and CFO role. Both changes will take effect on October 1, 2026.

Börsvik has been temporarily leading Epidemic Group since March 11, following Oscar Höglund's departure as CEO and move to the company's board. Epidemic Group said it returned to profitable growth in H1 2026, reporting revenue of SEK 948 million and adjusted EBITDA of SEK 99 million.

Before Blenda Labs, Wahlberg was co-founder and CEO of Frever for seven years. Blenda Labs uses AI-native workflows to produce animation and video for rights holders. Epidemic Group announced its acquisition of Blenda Labs on July 3 without disclosing financial terms.

Epidemic Group consists of Epidemic Sound, Blenda Labs, Soundly, Overtone Studios, Soundproof and Plenty Labs. Epidemic Sound says videos carrying its music receive more than 3.5 billion views per day across platforms.

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