MUSIC BUSINESS · ·Music Business Worldwide

Sia Sells 50% Music Catalog Stake to Pophouse

Sia has sold a 50% stake in her music catalog to Pophouse Entertainment for $180 million, implying a $360 million valuation for the full catalog.

Cover art — rights belong to the owner
Cover art — rights belong to the owner

Sia has sold a 50% stake in her music catalog to Pophouse Entertainment for USD $180 million. The deal values the full catalog at an implied $360 million and covers a 50% stake in Sia’s publishing and master music rights. The transaction is subject to customary closing conditions.

The catalog includes Unstoppable, Chandelier, Elastic Heart and Cheap Thrills. Sia’s music has reached billions of streams and received nine Grammy nominations. The investment in the Pophouse catalog was made through Pophouse Fund I, which closed in March 2025 and reached a €1 billion cap.

The Sia agreement is Pophouse’s third major artist partnership in 2026. In July, the company announced a stake in Iron Maiden’s publishing, master music, and name, image and likeness rights. In March, Pophouse acquired a majority stake in Tina Turner’s music rights and NIL rights through an agreement with BMG. Its partnership portfolio also includes Cyndi Lauper, KISS and Avicii, with the KISS deal reported at more than $300 million in 2024.

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